Archive for the ‘viral marketing’ Category

Is Social Media Marketing the way to go?

Posted by Lester On 27 February 2007 3 Commented

What is social media marketing (SMM)? Social marketing is internet marketing through the web 2.0 technologies. Yesterday we talked about social media optimization (SMO). Are there any differences between the two?

Leverage on a “tell a friend” script for viral marketing!

Posted by Lester On 28 January 2007 No Commented

I bet most of us have encountered a “tell a friend” advertising method before. This is the most simplest technique in viral marketing. You only need to invest in a simple “tell a friend” script and you are all set to go. Many companies have used this method to spread their product and to build [...]