I would like to think of SMM as bringing SMO one step further. SMM involves SMO and monetize the social benefits brought about by SMO. In fact, SMM gives a business new ways to reach out to more people online. It doesn’t stop there, SMM often make use of a viral marketing model to create ways to build brand name, and to sell a product.

What is the simplest way to create a viral marketing strategy in SMM?

Be a content creator. Create viral reports or videos to share with everybody. Make it easy for people to share or syndicate the content. Another method would be to build a widget and allow them to install on their site though this requires you to be technically inclined. With these methods, you will be able to utilize the full power of social networks to pull tons of social traffic into your vortex without you doing a thing. In fact, the viral effect doesn’t stop and end as a spike. It will continue and add up when you create even more viral content.

So start to incorporate SMM into your marketing arsenal and go viral. Make full use of the available social networks and you will be on the way to great marketing success.

Tags: Social Media Marketing, Social Media Optimization, viral marketing, internet marketing, web 2.0

“Tell a friend” also reduces the chance for an email to be treated as spam since the user has inputted the email himself in a personal tone. It also increases conversion rate greatly since the recipient has received the email from a person he trust. With more and more people recommending the sponsoring company, the process repeats itself and more and more people will come to know the product or service provided by the sponsoring company, thus, achieving the viral effect. This also generates good traffic to the website resulting in a whole new group of potential customers.

So where can we get a “tell a friend” script for our own use? Just google for it and you will get many free javascript or perl script for your own use. This simple technique will certainly boost your conversion rate and build your brand name and your list in a very fast time if you use it to promote your new product with an opt-in page. I may be intending a use a “tell a friend” script to promote my product when it is launched.

Please tell a friend to read this post if you know they are going to promote their new product. Thanks.

Tags: Tell a friend, viral marketing, conversion rate, list building, brand name, traffic