Recently there have been a buzz around social networking, social traffic and social bookmarking. And it seems that social media optimization (SMO) is more important and effective against search engine optimization.(SEO). In the midst of indulging in SMO, have you neglected SEO?

Though it has become more challenging nowadays, SEO is still very effective in getting traffic to our site or blog,  SEO is now not as simple as adding a few keywords in your meta tags. It has evolved into a new science. The techniques available are also classified into two main stream as “white hat” and “black hat”.

Personally, I think that there is no right or wrong in using “black hat” techniques as long as you use it with good intent, just like there is always a grey area even in our law system. As long as real content is being put up, black hat techniques can be a good way to generate more traffic to increase visibility in addition to white hat methods.

Here is one basic technique which I used to get my site on Google search engine and this is applicable on any search engine. You may or may not know this already but to get a website listed on Google, you can submit your url using the Google submission form. But I would like to tell you that this is not the way to do it.

First, you should get a backlink from a website with a high PR. To check a PR of a website, you can use the Google toolbar which is freely downloadable. If you could get a website with a high PR to link to you, your site will be in Google’s index in under 24 hours. This is the fastest it can get!

If you can’t get what I mean, just put up a link from your own blogger blog to your website. The Google spiders will crawl from your blog to your site and index your new site within a few days.

Tags: Search engine optimization, backlink, social media optimization